RSS

Tag Archives: Beer

Beer gimmicks: the good, the bad, the bizarre

aprihopIn the world of beer, there are many whacky ideas. Just recently the Internet was all atwitter with news that some enterprising soul (pun intended) had decided to start brewing Star Trek themed beers. But, there have been many other odd, misguided and downright bad beer ideas. Some are almost to unbelievable too be true, but be assured, they are.

Not surprisingly the majority of beer gimmicks are brought to you by the mega brewers such as Anhueser-Busch, Miller and Coors. The big dogs always seem to be chasing each other’s tails, each trying to out gimmick the other. Who could forget the Bud Light bottle with a label that features a blank spot for you to write your name with a finger nail or key? As if the beer would last long enough to require a name tag. Or what about the Vortex bottle from Miller Lite? The advertising for this bottle claimed it “lets the great pilsner taste flow right out.” But, does that mean that it flows more quickly than it did before or that it merely comes out of the bottle? The jury is out. And then there is the gimmick that seems to draw the most attention – both positive and negative – the Coors Light Cold-Activated can. This beauty has graphics of mountains that turn blue when the beer is cold. The geniuses in marketing seem to have forgotten that most folks keep their brew in an ice chest or refrigerator meaning that the mountains are blue most of the time.

But, the domestic mega brewer have not cornered the market on beer gimmicks, There are plenty of other breweries that have marketed their brews with gimmicks. Scottish brewing mad scientists Brew Dog have been pushing the envelope of alcohol content in beer for years with soaring ABVs, But oddly, that is not the biggest gimmick. The brewery actually took bottles of their 55% ABV beer called The End of History and stuffed them inside a real squirrel or stoat. PETA members were appalled.

Other breweries are slightly less ambitious with their gimmicks than using stuffed animals as decanters and, to a degree some might call them trends rather than gimmicks. That is for you to decide. But, a gimmick that seems to have gained quite a bit of traction is the notion of barrel-aging beer. At first brewers gravitated mostly towards whisky and scotch barrels to age their beer. This process imparts complex flavors from residual liquors in the barrels and the wood of the barrels themselves. But, of late, brewers have begun taking the barrel-aging craze a step further by employing everything from gin to tequila barrels – not that there is anything wrong with that. Brews that have become legendary because of the barrel-aging include 3 Floyds Dark Lord and Cigar City Hunahphu.

An emerging gimmick – or trend if it makes you feel better – is that of fruit flavored IPAs. Seminal Delaware brewer Dogfish Head has had an apricot flavored IPA on the market for a few years with its Aprihop. Word has it that there is another fruit-flavored IPA coming from Sam Calgione’s off-centered brewery soon. Another brewer that has infused fruit into its IPA is Burnt Hickory Brewing of Kennesaw, Ga. The brewery’s Didjits is brewed with blood oranges and is said to not surprisingly have a bitter citrus flavor.

Gimmicks and beer seem to go hand-in-hand, so we may as well get used to it. That is not to say they are all bad. Who could argue with the genius of ageing beer in liquor barrels or infusing fresh new flavors? But, some truly are outlandish. Then again, if vented, wide-mouth cans help you to enjoy your beer more, who are we to judge?

 
3 Comments

Posted by on June 8, 2013 in Beer

 

Tags: , , , , , , , , ,

Beer: Just four ingredients, infinite possibilities

Pilsner Urquell in its original glass

Pilsner Urquell in its original glass (Photo credit: Wikipedia)

A Brief History

Thousands of years ago, an urn of water was sitting under a table being used to process grain. Some of that grain fell into the urn and, over the course of several weeks (housekeeping was not a top priority in those days), the water slowly transformed into an early form of what we now call beer. About that time, a thirsty wanderer came along and, seeing the urn of liquid, decided to drink it. He (or she) was surprised by the sweet taste of the concoction. The beverage was definitely not water, but it tasted so good they continued to drink. After drinking a while, they noticed that they felt strangely euphoric and slightly out of control. With a full belly, they decided to sleep off the strange feelings and awoke the next morning with a splitting headache. Thus, the first hangover was suffered.

Since then beer has been used for everything from currency to sponsor of beach volleyball. During its long history it helped to save the human race, assisted monks to survive 40 days of fasting at Lent, and was instrumental in founding our country.

Ingredients: The Early Years

If you were paying attention to the story I just told, you heard two of the ingredients of beer; water and grain. And, in the beginning, that I all that the simple people of that time knew about. But, as the process of brewing beer was refined, more ingredients made it into the brew pot.

Archeologists agree that the Vikings that first conquered and settled northern Great Britain used to flavor their beer with heather flowers. The ancient Chinese are known to have used hawthorn fruit in beer over 9,000 years ago and ancient Hondurans used cocoa, chilies and honey in their brew.

Delaware brewery Dogfish Head has made several brews based on ancient recipes that used such ingredients as chamomile, oregano and palm fruit. But, apart from specialty brews such as Midas Touch or Ta Henket – both brews based on ancient recipes – beer is traditionally made from a just a few base ingredients.

Ingredients: The Law

Beer as we know it today owes a debt to the Bavarian Duke Wilhelm IV who, in the town of Ingolstadt decreed in 1516 that beer could be made of only certain ingredients. Those ingredients were: barley, hops, and water. The fourth ingredient, yeast, had not been discovered yet and this was not included in the law until it was understood to be a part of the fermentation process as explained by Louis Pastuer in 1857. The law was known as the Reinheitgebot or more simply, the German Purity Law.

It is from these basic ingredients that beer as we know it today is crafted.

Over the next hour we will discuss each and how it affects the finished product. We will also taste examples of beer styles that highlight each ingredient.

Water

Seemingly the simplest of the four ingredients in beer, water is surprisingly a very complex part of the final product. Water comprises more than 95 percent of beer and, depending on its mineral content, can lend distinct flavors to the beer that is made with it. Water hardness or softness is something to which every good brewer pays very close attention.

Some of the world’s oldest and most well-known breweries have been using water from the same source to brew their distinctive beers for hundreds of years. And, when the brands go global, some of the flavor characteristics simply cannot be reproduced. An example of this is the debate that rages on in beer circles of whether Guinness tastes better in Ireland than anywhere else. Detractors say that it is simply romanticism that makes the beer taste better on the Emerald Isle while proponents insist that differences in the water used at contract breweries simply is not the same and thus the flavor of the beer is off because of this. In fact, a serious study was undertaken to put this argument to rest. The result: Guinness brewed in Ireland did taste better to a panel of experts in a blind taste test.

Another famous example of water playing a pivotal role in the flavor of beer is that of Pilsners brewed in Pilzen, Czechoslovakia. Bohemian Pilsners are more malt forward despite the fact that they are hopped more heavily than other Pilsner styles. This is due to the incredible softness of the naturally occurring waters used in brewing. Pilsner Urquell is an excellent example of how water affects the final taste of a beer.

Malt

Traditionally, and according to the German Purity Law, malt is made from barley grain. This was part of the law in part to ensure bakers had enough wheat and rye to make bread. Today, however, beer is brewed with a variety of grains including wheat, rye, oats, even quinoa. The mega brewers use other, cheaper grains such as rice and corn as well.

Malt is made by soaking the grain in water until it begins to sprout. At that point the grain is converting its starches into the simple sugars that are needed for fermentation to take place. The grain is removed from the water and halted from further germination by drying with hot air in a kiln.

Beers styles that are traditionally malt-forward include Scottish ale, doppelbock, Vienna lager, and English barleywine. These beers are typically sweeter with a deeper color and rich maltiness. But, other styles that are influenced heavily by malt include stouts and porters that are made with malt that is roasted longer in the kiln until almost black in color. This process lends the chocolate and coffee flavors that are so prized in these styles. Still another style of beer – hefeweizen – is light, slightly sweet and yeasty in flavor. This style gets its characteristic golden color and hazy appearance from wheat grain. An excellent example of this style is the original Blue Moon.

Hops

The flower of the plant that bares their name, hops provides the bitterness in beer that offsets the sweetness of the malt. Also known as cones, the hops flowers contain chemical compounds known as Alpha Acids that provide their bitter punch. But, hops were originally used for another reason in addition to as a flavoring; hops kills off bacteria and has preservative properties. In fact, it is these properties that may have contributed to beer saving humanity. Water in Medieval Europe was often swarming with microbes that caused sickness and disease. But, beer was found to be safe in part because of the anti-bacterial effects of the hops used in the brewing process. The preservative properties of hops lead to the discovery that beer that was highly hopped could last longer on long sea journeys and arrive in far-flung locales such as India still drinkable if a bit more bitter than the average ale. Indeed, this is the origins of the beer style known as India Pale Ale or IPA.

There are over 50 recognized styles of hops that provide flavors that range from extreme bitterness like that of a grapefruit or pine needle to milder citrus flavors that are just right for cutting the sweetness of malts.

Beers that truly showcase the flavors possible due to hops are the afore mentioned IPAs. Decidedly hop-forward, IPAs have evolved from monstrous hop bombs that lead full-on assaults of your senses to well-rounded and carefully crafted beers that employ skillful blends and additions of hops at different stages of the brewing process to produce complex brews that challenge the palate as well as the mind of the taster.

Yeast

In ancient times, brewers did not understand that the process of beer brewing would be incomplete without the contributions of yeast. It is likely that ancient brews were spontaneously fermented due to the addition of wild yeasts suspended in the air. Today, however, the true function of yeast is understood and, with the exception of lambics, most beers are intentionally infected with specific strains of yeast that are known to impart certain flavors.

Yeast is separated into two types for the purpose of brewing beer – ale and lager. Ale yeasts typically ferment at warmer temperatures and impart a frutier and fuller flavor to the beer. On the other hand, lager yeasts prefer cooler temperatures and produce crisper, cleaner beers that taste best when served ice cold.

Examples of flavors you may detect due to yeast include banana, crackers, cloves or tartness. In some cases, brettanomyces and Lactic Acid bacteria are used to produce extreme beers that present sour or extremely funky flavors. Another example of a sour beer is a lambic. These beers are made in a specific area of Belgium near Brussels and uses naturally occurring yeasts in the air to ferment the beer spontaneously.

Four Ingredients, Infinite Possibilities

Though beer is traditionally comprised of just the four ingredients we have discussed today, there are infinite combinations that can affect the flavor and character of the final product. Through skillful manipulation of these ingredients hundreds of styles of beer have been produced. Toss in a few other ingredients like fruits, flowers or even Rocky Mountain Oysters and you expand the possible flavors that can be extracted from beer exponentially. Regardless of the reputation beer has had as an inferior drink, it can be affirmatively argued that it is actually much more complex than any other alcoholic beverage.

Beer has been the drink of Pharos and the wage that helped build the pyramids, it has been used in ancient rituals and as sustenance during the most holy of times, it is a staple at sporting events and backyard barbecues. In short, it is one of the most popular beverages in the world behind water and tea. If that is not deserving of a hearty toast, nothing is!

 
Leave a comment

Posted by on May 31, 2013 in Beer, Beer Education

 

Tags: , , , , , , ,

Lakeland, Fla. to be home to first Brew Hub contract brewing brewery

BrewHub

Florida will soon become home of a new concept in beer brewing – a dedicated brewery for hire facility called Brew Hub. The model is not dissimilar to contract brewing, a practice in the brewing industry of brewing another brewery’s beer using excess capacity. This allows a brewer in another part of the country to break into a market without straining their existing facility to do so.

The new company was founded by a former Anheuser-Busch executive and is based in a western suburb of St. Louis. The first of the company’s planned breweries is planned for Lakeland, Fla. along the I-4 corridor perfectly positioned for easy distribution throughout Florida and the Southeast. The new facility will offer all the amenities of a large commercial brewery with the ability to brew beer to demanding specifications. The company has even hired a brewmaster of impressive pedigree to watch over the process, Paul Farnsworth.

According to the company’s website, the Lakeland brewery is already under construction, but now completion date is listed. It does provide that the plant will have an annual capacity of 75,000 barrels along with full packaging, laboratory, marketing and distribution support.

 
Leave a comment

Posted by on May 7, 2013 in Beer, Beer News

 

Tags: , , , , , ,

Second chance to get Jax on BeerCity USA ballot

beercityAccording to Charlie Papazian, the founder of the BeerCity USA contest the “…2013 “primary” poll is REOPENED due to possible poll related technical issues during the initial nomination period one week ago. Nominations for inclusion on the final BeerCity USA 2013 ballot are still being accepted through this nomination poll now through 3 p.m. Mountain Time, Saturday, May 4.”

The article, posted on Examiner.com yesterday goes on to say that several cities have already qualified. Unfortunately, Jacksonville is not among them. However, it is not too late. We can still get Jax on the ballot by voting through Saturday, May 4. The cites already nominated include:  Ann Arbor, MI; Asheville, NC; Bend, OR; Chicago, IL; Cleveland, OH; Denver, CO; Durango, CO; Fort Collins, CO; Grand Rapids, MI; Kalamazoo, MI; Madison, WI; Milwaukee, WI; Missoula, MT; Philadelphia, PA; Phoenix-Tempe-Scottsdale, AZ; Portland, OR; Raleigh, NC; San Diego, CA; St. Louis, MO; Tampa, FL.

This is our chance to rally and show the country that we have a vital beer scene here in Jacksonville. The implications of winning this contest run the gamut from increased national awareness of the quality brews we have here in town to increased tourism. Beer vacations are quickly becoming a popular activity. We can ensure that Jacksonville gets on the beer travel map by winning or showing well in this contest.

To vote follow this link https://polldaddy.com/poll/7075568/, scroll down and click in the circle next to Jacksonville. Then scroll down and click submit. You may only vote once per IP address, so be sure to pass this link on to your friends on Facebook and Twitter. I will provide a running total of votes we have over the next few days on my Facebook (Springfield Brew Crew and Jax Beer Guy) and Twitter (sprbrewcrew and JaxBeerGuy) feeds.

Let’s do this!

 
1 Comment

Posted by on May 2, 2013 in Beer

 

Tags: , , , , , , , , , ,

Funky Buddha to open full production facility in June

funkyEvery now and then a brewery comes along that seems to have built in buzz. These are the breweries that brew beers by their own rules and to please themselves first. Funny thing is, most of the time, those same breweries tend to please the beer-loving public, too. Funky Buddha Brewery of Oakland Park, Fla. is one of those breweries that has attained cult status.

In 2010 the brewery began as The Funky Buddha Lounge and Brewery in Boca Raton, Fla. The hip lounge features 40 loose leaf teas, 40 shisha flavors, small bites, dessert and over 110 craft beers including those brewed on site. The lounge and brewery proved so popular that just three years later head brewer and founder Ryan Sentz is nearing completion on a brand new, full production facility with a monstrous 30 barrel brew house. The behemoth brewhouse makes Funky Buddha the largest production brewery in South Florida with the capacity to pump out nearly 6,000 barrels of beer in its first year and room to brew five times that much in the future.

“We’re extremely excited that this brewery will allow us to share our passion for craft beer with a larger audience,” Sentz said. “We could not have gotten here without the support of the Funky Buddha family and the entire brewing community.”

In addition to the brewery, the new facility will feature over 30 tap lines, live music, brewery tours, growlers to-go, and much more. The tap room is practically a work of art featuring a 70’ bar top lined by tall windows looking into the brewery, and a 15’ tall, live-edged cherry wood back bar built by Asheville Mantle and Slab of North Carolina.

Funky Buddha is known for its offbeat special release beer flavors such as No Crusts Peanut Butter and Jelly Brown Ale and the highly sought after Maple Bacon Coffee Porter. But the brewery is equally known foryear-round brews Hop Gun IPA and Floridian Hefeweizen. Expect to see these in bottles as the new facility settles in and adds a planned bottling line. Distribution for the brews will be handled by Brown Distribution.

 The City of Oakland Park’s new Culinary Arts District, spearheaded by Redevelopment Management Associates of Delray Beach will feature the Funky Buddha as its cornerstone. The district will also feature restaurants, markets, a culinary school, and a hydroponic farm with horticultural classes. The district’s newly renovated walking plaza sits directly in front of the brewery, and will be publicly unveiled along with the Brewery’s Grand Opening and Ribbon Cutting on June 1 from 4:00 p.m. to 12:00 a.m.

 
Leave a comment

Posted by on April 30, 2013 in Craft Beer Brewery

 

Tags: , , , , , , , ,

 
Follow

Get every new post delivered to your Inbox.

Join 2,014 other followers