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Category Archives: Beer News

Cigar City expanding distribution to North Carolina

jaialai1Tampa’s Cigar City Brewing Company is a true Florida success story. Coming from humble beginnings and crafty outstanding brews, they have grown to become one of the best-known breweries in Florida. Their annual Hunahpu’s Day Craft Beer Festival and bottle release attracts beer-lovers and brewers from around the country and even the world.

Now, the company is expanding its domestic distribution to North Carolina to grow its U.S. footprint and bring Florida-style brews like flagship Jai Alai IPA to the beer fanatics of the Blue Ridge Mountains and beyond.

Get all the distribution and launch event details in the official press release below:

TAMPA, FL & ASHEVILLE, NC – Cigar City Brewing Company Announces North Carolina
Distribution

Tampa, Florida’s Cigar City Brewing is proud to announce the addition of North Carolina to
the brewery’s distribution network. This is the second new state to receive deliveries of
Cigar City Brewing’s award-winning beer in over four years. CCB will be partnering with
numerous distribution partners to cover the state including Skyland Distributing Co.,
United Beverages of North Carolina, R.H. Barringer Distributing Company, Long Beverage
Inc., Carolina Distributing LLC, Healy Wholesale Co Inc., Atlantic Shores Distributors,
Coastal Beverage Co. and City Beverage Co Inc. Twelve ounce cans of Jai Alai IPA, Maduro
Brown Ale, Florida Cracker Belgian-style White Ale, Invasion Pale Ale and Tampa-style
Lager can currently be found in this new market with draft beer to follow shortly behind.

Market launch events will be taking place across North Carolina from March 21st thru
March 29th with numerous Cigar City Brewing representatives present, including Cigar
City Brewing’s El Lector Neil Callaghan and Brand Manager Lucas Widrick. These events
will be incredible opportunities for North Carolina’s craft beer fans to enjoy some of the
first CCB beer to be shipped to the state and to learn about Cigar City Brewing’s brand and
it’s award winning beer from the people who know it best.

Cigar City Brewing’s official North Carolina Launch Party will be taking place at Oskar
Blues’ Tasty Weasel Taproom in Brevard on Saturday, March 25th beginning at noon. This
event will feature specialty Cigar City Brewing taps, a Jai Alai-infused food special from the Oskar Blues CHUBwagon food truck and live music from South Carolina rockers The
Excons from 6-8pm.

Cigar City Brewing’s beer, including award-winning Jai Alai IPA, is now available in eight
states encompassing Florida, Georgia, Alabama, Virginia, Pennsylvania, New York,
Tennessee and North Carolina. Cigar City Brewing’s ales and lagers are also exported to
the country of Denmark.

Cigar City Brewing’s North Carolina Launch Events

Week of 3/20 – Raleigh
● 3/21: Tyler’s Durham
● 3/22: Raleigh Times
● 3/23: Raleigh Beer Garden

Week of 3/20 – Brevard
● 3/25: Launch party at Oskar Blues Brewery’s Tasty Weasel Taproom in Brevard

Week of 3/27 – Asheville
● 3/27: Barley’s (Asheville)
● 3/28: Creekside Tavern
● 3/29: Black Rose (Hendersonville)

Week of 3/27 – Charlotte
● 3/28: Brawley’s Beverage
● 3/29: Duckworth’s (Huntersville)
● 3/30: Pub Crawl — Harris Teeter #11, Growler USA, Kit’s Trackside Craft, The

Fillmore Charlotte (for The Flaming Lips show)

Visit Cigar City Brewing’s website [ www.cigarcitybrewing.com ] to find the CCB beer closest to
you.

 
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Posted by on March 22, 2017 in Beer, Beer News

 

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World of Beer Drink It Intern returns for second year

wob_intern_01-625x352If you missed your opportunity to become a World of Beer intern last summer, worry not because the beer bar franchise is repeating the program again this summer. Three lucky beer-lovers will be chosen to spend three months on the road drinking beer, meeting the people who make it and reporting back through a variety of media.

If you think you have what it takes — and can take three months off of work — to drink, mingle and report, check out all the details in the official press release below.

Tampa, FL (March 1, 2017) — World of Beer (WOB) is on the hunt for three interns to travel the country this summer and live, drink and share the best of the beer world with brew lovers everywhere. With more than 70 locations, WOB is the perfect place to gather, drink, eat and explore beer, and its mission is to share beer and beer stories with its customers.

For the second year in a row, the Drink It Intern program seeks beer fans to travel and showcase awesome beer communities big and small, while sharing the stories of everything they experience along the way.  Whether you’re a photographer or writer, social media maverick or beer blog surfer, WOB is looking for you. Adventure seekers and storytellers, beer experts or novices, brewery nerds and foodie fans are all open to apply. So if you want to learn about beer, travel, drink and tell your tale to the world, get ready to apply for the chance to share your experience as a Drink It Intern.

Internships run May through August and interns will capture content that gives beer fans a behind-the-scenes look at the fan-favorite brews and share the untold stories of beer communities that make up the country. Free beer isn’t the only perk in this job— each intern will be paid $12,000, plus travel expenses.

“World of Beer was established with the belief that great beer and beer stories have an inordinate ability to connect people, establish community and create lasting memories,” said World of Beer CMO Terry Haley. “Our Drink It Interns embody this belief as they document their journey through craft beer culture, to offer a fresh and highly personal perspective to the craft beer community, while gaining career and life skills along their journey.”

The selected Drink It Interns will be World of Beer narrators, capturing content from around the country and the world and sharing it back via WOB social media channels to fans, bringing fresh stories and new insights in the world of brew traveling. The interns will be reporting on a behind-the-scenes look at the beer industry, covering brewery and WOB events, while gaining real-world experience in a professional field that offers limitless possibilities.

“The 2016 Drink It Interns traveled to some of the most iconic beer communities across the country and around the world. This year, we are again looking forward to our interns highlighting amazing breweries, big and small, that make up the fabric of the beer community,” said World of Beer Director of Brand Marketing, Hannah Davis.

For a taste of the Drink It Intern experience, view the 2016 intern journeys here.

How to Apply

Applications will be accepted online March 1 – March 26, 2017. Whether you’re a college student, new graduate or a working professional in need of a sabbatical, all beer lovers of legal drinking age are encouraged to apply.

Application Process:

Round 1: Submit your application online from March 1 – March 26, 2017, and share a one-minute video that shows your passion and interest in the position. The videos should help us get to know you better. Your most epic beer memory, best trip you’ve ever been on or an ode to your favorite beer are all fair game. Pay attention to the entry requirements — all videos must meet the approved criteria to be considered.

Round 2: In-Person Interviews in a WOB Near You
The best applicants will move on to Round 2 and be asked to come to one of the WOB locations below on April 8, 2017, for a live interview with a panel of beer-lebrity judges. Candidates should be ready to show us their true personality, wow us with their social media and creative prowess, impress us with their passion for beer and food, and own the stage in front of our panelists and customers.

Locations:

  • Henderson, NV
  • Ft. Worth, TX
  • Tampa International, FL
  • Greensboro, NC
  • Cambridgeside, MA
  • Columbus – High St., OH
  • University – Gainesville, FL
  • Rockville, MD
  • St. Paul, MN

Customers who didn’t apply are encouraged to come out to watch the live interviews. During this round, WOB guests can participate in the fun — a vote for their favorite candidate in-tavern will result in a free beer (where legal).

Candidates must be 21 years old to apply and will need to be available on a part-time basis from May 2017 – August 2017. Candidates must be open to travel and able to work on deadline. The Drink It Intern program is open to applicants in all 50 states. For more details and to apply, visit www.worldofbeer.com/drinkitintern.

 
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Posted by on March 1, 2017 in Beer, Beer News

 

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Florida Craft Beer Day to celebrate state’s local breweries

floridacraftbeerdayFlorida Craft Beer Day is set aside to celebrate the diverse and rich craft beer culture that is flourishing from Key West to Pensacola. And the date chosen, February 15, is of historical significance. The date harkens back to 1896 and Florida’s first locally-owned brewery, Florida Brewing Company or Ybor City.

Organizers of Florida Craft Beer Day encourage all Floridians to drink local today by choosing a beer brewed within the state of Florida. In addition, to spread the word as widely as possible, the hashtag #FLCBD2017 has been created. Use the hashtag on Twitter tweets, Instagram photos and Facebook posts.

Florida Craft Beer Day events are occurring across the state, check the official website for details.  While there are no official events happening in North Florida, First Coast beer lovers can still participate by heading to a local brewery, tap room or restaurant and ordering a Florida beer.

To locate a brewery near you, use the interactive map located at this link:

www.brewmastersclub.club/locations

 

 

 

 
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Posted by on February 15, 2017 in Beer, Beer News

 

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SweetWater vs. Sam Adams Super Bowl match-up

superbowlWith the Super Bowl just a few days away, the smack is running fast and hard. The New England Patriots will battle the Atlanta Falcons for the ultimate title of Super Bowl LI Champions. But, there is another rivalry brewing between Atlanta’s SweetWater Brewing Company and Boston’s Samuel Adams brewing. 

It began last week when Browns Bridge Exxon Station in Gainesville, a suburb of Atlanta, posted a sign on their beer cooler informing buyers, “We will not be selling any Sam Adams beer until after the Super Bowl!”

The statement was followed by the hashtag #riseup.

To spread the word even further, store manager Viral Chhadua, posted to the store’s Facebook page that they would be promoting local, Atlanta brewery SweetWater.

“We’re promoting your ATLANTA based beer instead,” Chhadua wrote. “So if you guys want to send us to the Super Bowl we wouldn’t hate ya for it.”

The gas station’s ban of Sam Adams went quickly went viral and sparked a good-natured Twitter war between the two breweries. In the end, a wager was struck with the loser agreeing to rename one of their beers to honor the winning team.

 

 

According to a report on WSB-TV 2 in Atlanta, Chhadua says the response has been overwhelmingly positive.

“It’s been positive from the Falcons’ fans and of course not so friendly from the Boston fans, but they’ve been good sports. They’re laughing at it and enjoying the banter,” he said.

Jim Koch, the CEO and founder of Boston Beer Company, also known as Samuel Adams Brewing Company, took the ribbing in stride.

“We know what it’s like to be superfans of your hometown football team, so there’s no hard feelings,” Koch told the Boston Globe. “This isn’t the first time we’ve been banned before the big game (ahem, four rings), and we hope it won’t be the last. We’ll be toasting our hometown team with Sam Adams alongside New England fans everywhere.”

Who will come out on top and win bragging — and beer naming — rights? Only time will tell. One thing is certain, fans on both sides of the game can look forward to a good game and more smack talk tweets in the next few days and during the game.

 
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Posted by on January 30, 2017 in Beer, Beer News

 

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Former Leinenkugel CEO named Trump administration VA advisory post

beer-leinenkugel-logo-04042016Now that there is a new administration in the White House, the task of filling cabinet and advisory positions must be completed. One advisory position, that of veteran’s issues advisor, is being filled by a brewing industry legend. Jake Leinenkugel, retired head of Jacob Leinenkugel Brewing Co., has been asked and has accepted a position as a senior White House adviser to the Office of Veterans Affairs. The Department of Veterans Affairs confirmed January 24 that Leinenkugel accepted the position.

Leinenkugel headed the Wisconsin-based beer company as CEO for 25 years before retiring two years ago. But, it is a combination of him military experience and business acumen that made him so attractive to the Trump administration.

“Jake served as a captain in the U.S. Marine Corps and is the father of two veterans,” Dick Leinenkugel, current Leinenkugel president and brother to Jake, wrote in an email to staff. “Jake knows firsthand the challenges and opportunities facing the men and women who leave the military and re-enter society. As an American citizen and a veteran, Jake feels very strongly about taking care of our veterans and this role allows him to make an impact on policies helping those who have served and protected our nation.”

Dick Leinenkugel continued: “We believe improving the lives of the men and women who have protected and served our nation isn’t about politics or political affiliations. And while Leinenkugel’s runs through Jake’s blood, Jake will have no formal involvement with Leinenkugel’s during this time.”

According to the brewery’s website, the Leinenkugel family brewery was founded May 1867 in Chippewa Falls, Wisconsin by Jacob Leinenkugel. He was a family man driven by an iron work ethic who knew that his German family heritage would play an integral part of his brewery’s success. As the brewery grew, it enjoyed great success and caught the eye of brewing giant Miller Brewing Company. IN 1988, Miller purchased the brewery infusing much-needed cash that enables the company to open a new brewing facility and leverage the larger company’s distribution footprint to bring “Leinie” to more consumers.

 
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Posted by on January 26, 2017 in Beer, Beer News

 

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Oskar Blues sees year of milestones in 2016, Dale’s Pale Ale becomes #1 craft can 6-pack

dalesLongmont, CO, Brevard, NC & Austin, TXOskar Blues Brewery, the innovators behind the craft beer-in-a-can apocalypse, finished 2016 strong eclipsing 200,000 barrels shipped with several significant milestones achieved throughout the year including the addition of a brewery in Austin, several new SKUs, expansion of its barrel-aging program and the completion of its U.S. footprint. Flagship brew Dale’s Pale Ale became the bestselling craft can 6-pack in total U.S. Food.

In August of 2016, Oskar Blues’ brewery and live music venue opened its doors in Austin, TX while a 21,000 square foot expansion took place in its Brevard, NC brewery raising the potential capacity amongst all three breweries to 500,000 bbls and adding 43 jobs. The brand also completed its 50 state U.S. footprint with distribution in Montana and further expanded internationally with the addition of Australia, the Netherlands, and Belgium, totaling nine international markets.

Oskar Blues continued to push innovation through new beer offerings and packaging.  The Can gROWLER (CROWLER®) from Ball Corporation and Oskar Blues grew to over 1,000 installations to date.  Many of the last year’s installations were due to new locations choosing aluminum over glass for their growler choice and many established locations discontinued offering glass growlers altogether.  CROWLER® has quickly shown how far cans have come and how beneficial the evolution of CROWLER® cans are to the growler customer.

The brewery launched four new SKUs, including year-round offerings BEERITO Amber Mexican Lager and Priscilla White Wit Wheat, while launching limited release cans of Passion Fruit Pinner IPA and Hotbox Coffee Porter. The expansion of its barrel-aging program resulted in national distribution of Barrel-aged Ten FIDY Imperial Stout in 19.2 ounce, single-serve cans and limited taproom-only releases of rum barrel-aged Death by Coconut, rum barrel-aged Ten FIDY and Java Ten FIDY. The team at Oskar Blues didn’t stop there, recently launching Pinner Throwback IPA in new packaging – resulting in the first American craft beer 16-pack**.

Ancillary brands also saw growth, including four new flavors of B. Stiff & Sons Old Fashioned Soda Pop and the launch of new Oskar Blues Fooderies concepts in its home market of ColoRADo, which includes a CHUBurger/Hotbox Roasters Café brick and mortar location in the RiNo district of Denver.

Oskar Blues Holding Company, a strong group of craft brewers, including Wasatch Brewery, Squatters Brewery and Perrin Brewing furthered its mission to maintain symbiotic partnerships with like-minded craft brewers across the country with the addition of Tampa’s Cigar City Brewing. While Dales Pale Ale is the bestselling craft can 6-pack in the U.S., Cigar City has the number two spot, with Jai Alai IPA.  Oskar Blues Holdings grew collectively to nearly 350,000 barrels and is the number two overall craft can vendor and number 15 overall in total U.S. Food.  That’s a particularly good spot to be in, as craft cans have been up 55% over the last 52 weeks.

Oskar Blues continued to spread do-goodery with its nonprofit arm, CAN’d Aid Foundation. In 2016 alone, the organization raised $768,000, built & donated nearly 600 bikes to underprivileged children, put 100 instruments in budding musician’s hands, recycled 155,000 lbs. of waste through its #CrushItCrusade and donated 330,000 cans of drinking water to areas in need including Flint, Michigan during its water crisis. Soul-founder of Oskar Blues Dale Katechis founded CAN’d Aid in 2013 following the Colorado flooding that devastated Oskar Blues Brewery’s hometown in Lyons, Colorado. To date, over $2.6 million has been raised to support its efforts.

As for 2017, Oskar Blues has already set its sights on further growth, celebrating the 20th year of what started as a funky little brewpub in Lyons, CO in 1997. International markets to launch distribution in include Brazil and Japan. The brew team, not to be outdone by 2016, has announced the limited release of Hotbox Coffee IPA cans in March as well as a CANspiracy rare beer club at the North Carolina and Colorado Tasty Weasel Taprooms.  The Oskar Blues Fooderies restaurant group has already announced a Colorado Springs, CO location that will expand its footprint to over nine locations in 2017.  – stay tuned for more details at  www.oskarblues.com.

 **Data Source & Set IRI Data, 2016 52 WEEKS TTL US FOOD.
 
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Posted by on January 20, 2017 in Beer, Beer News

 

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Picobrew introduces customizable packs at CES for Pico brewing system

pico_brewkeg_mdPicobrew, the company that produces the first self-contained, countertop beer-brewing appliance, is making a splash at the Consumer Electronics Show (CES) in Las Vegas this week. IN addition to their revolutionary beer brewing system, the company has announced their new  FreeStyle PicoPak BrewCrafter.

The FreeStyle feature is a powerful new capability that allows anyone to create custom craft beer PicoPaks for the award-winning Pico™ beer-brewing appliance.

With the Freestyle feature, brewers can create a new beer recipe by simply dragging and dropping grains, hops and yeast into a virtual PicoPak. PicoBrew then custom manufactures the PicoPak and delivers it to you fresh and ready-to-brew in just a few days.

“The new FreeStyle PicoPak capability and the FreeStyle BrewCrafter tool gives customers the ability to create their own unique craft beers, while PicoBrew does the heavy lifting of sourcing ingredients, and producing a tidy compostable brewing package, making the whole homebrewing process easier and more precise,” said Dr. Bill Mitchell, CEO, PicoBrew. “Customization has always been an important goal for us because Pico customers are craft beer aficionados.   They like to brew great beers created by the best breweries around the world, but sometimes they also want to create their own unique beers and share them with others.  We’re committed to providing both capabilities.”

Creating a custom beer begins with the brewer choosing from a list of known, good baseline beers. The brewer is then free to choose from a variety of grains, hops and yeast. The interface then makes suggestions to help the brewer choose ingredients that will result in a balanced, delicious brew. After creating the recipe, brewers can give their concoction its own unique name.

In addition, brewers that want to brew beers from some of their favorite breweries, can access a database of recipes. Brewers like 21st Amendment, Dieu du Ciel! and Rogue Ales along with more than 150 others have participated in this program.

Pico is an automated, Internet of Things (IoT), beer brewing appliance that can brew five liters of craft beer in about two hours and has a grain-to-glass serving time of just seven to 10 days, depending on the recipe.  It uses eco-friendly, award-winning compostable PicoPak ingredient packs, which contain the fresh hops and grains needed to brew fresh, brew-pub quality craft beers.  With the push of a button, Pico recognizes the PicoPak inserted and follows brewing process instructions transmitted over a local Wi-Fi connection.  The sleek, compact and modern design of the Pico fits on a kitchen or bar countertop.

The Pico brewing machine requires no previous experience with homebrewing and comes with everything needed to start the process, including:

Pico is available for purchase at www.picobrew.com and online at Bloomingdale’s, Sur La Table, Williams-Sonoma, Best Buy, Frontgate and Amazon.  The suggested retail price for the home brewing appliance is $799USD, and additional PicoPaks are available for $18.99 to $29.99.

 
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Posted by on January 6, 2017 in Beer, Beer News

 

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