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Tag Archives: Old Milwaukee

Celebrities and their Brews

20120207-082136.jpgBeauty and the Beer

There is a very good possibility that I am even more in love with one of, if no if not the most beautiful woman in the world. I speak of the stupefyingly gorgeous Charlize Theron, Oscar winner for “Monster” and star of such box office hits as “The Devil’s Advocate,” “Mighty Joe Young,” and who could forget her cat-suited cat-fight in “Two Days in the Valley”?

Why am I so head-over-heels ga-ga about this stunner today? Check the photo that appeared on MovieLine.com yesterday. Yes, that is the lovely Ms. Theron toting a case of Dogfish Head 60 Minute IPA for her Super Bowl party (I’m pretty sure my crappy mail carrier lost my invite). This is a woman who is not only dazzling in a blue plaid shirt, but she is also a fan of craft brew! Is this woman perfect? I think you know my answer!

Charlize, if you read this, please contact me regarding our wedding plans, I’d like to lock the date down.

Farrell Shilling Old Milwaukee Again

You may recall a few months ago I ran a short story about funny man Will Farrell filming ads for Old Milwaukee that ran in only a very small geographic area. Well, the “Old School” star is at it again. This time in an ad that aired during last Sunday’s Super Bowl. This time the ad aired only in Wisconsin.

In typical Farrell style the spot is a spoof of the ridiculously somber tone of many beer ads.

Check out the ad at:

 

 
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Posted by on February 7, 2012 in Beer, Beer News

 

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Adele, Ferrell Making Beer News

English: Adele

Image via Wikipedia

While perusing the headlines of the beer world today I came across a couple of interesting tidbits regarding celebrities and our favorite beverage. One of the stories displays the inflated ego that some stars acquire after making it big while the other shows that even the biggest of stars can sometimes surprise us.

British soul singer Adele, whose North American tour was cancelled due to her recent surgery, had some interesting demands on a part of her contract known as the “Rider.” Riders list things that performers want backstage or in their dressing rooms. Some of the more outrageous requests include a bowl of M&M’s with all the brown ones removed for Van Halen and white flowers, white furniture, white curtains, and Cuban food for Jennifer Lopez.

Adele’s Rider, discovered by website The Smoking Gun, demands two bottles of the “very best red wine” a pack of Marlboro Lights and a disposable lighter. It goes on the mandate a plate of sandwiches – including chicken salad – but they were not to contain “tomatoes, vinegar, chili or citrus fruit.” But, perhaps the most egregious directive was that the singer required 12 bottles of “best quality European lager beer. ie Becks, Stella Artois, Peroni etc.” And if promotion staff had any confusion about her brew needs, Adele adds, “North American beer is NOT acceptable.”

Apparently Adele has not gotten the word that some of the best craft beers in the world are produced right here in the United States. And form the looks of her Rider, she may never know.

English: Will Ferrell in Los Angeles, California.

Image via Wikipedia

In a move that has many people in the advertising world scratching their heads, A-list comedian and movie star Will Ferrell approached Pabst Brewing Company with a request to produce several TV spots starring him for their Old Milwaukee brand beer. If that wasn’t odd enough, he wants the spots to appear in the Davenport, Iowa market only and he did them for free!

Speculation is that the actor is using the spots as part of a viral marketing campaign for some as yet unknown movie. But, no one really knows for sure. What is sure is that the spots are hilarious and Ferrell is still on top of his comedic game. Check out several of the videos below.

 
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Posted by on December 7, 2011 in Beer, Beer News

 

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